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  • StartCanada: Web Design / Development + Social Media Marketing

StartCanada Blog

The StartCanada Blog provides insights about some of the work that we’re doing; including web design / development, design thinking, social media marketing, small business information, trends, tips, ideas and inspiration for start-ups, professionals, non-profits and small businesses.

Canada's Best Places for Business 2015


The Top 10 Overall

  1. Milton, Ontario
  2. Calgary, Alberta
  3. Winnipeg, Manitoba
  4. Burlington, Ontario
  5. Whitby, Ontario
  6. Strathcona County, Alberta
  7. Oakville, Ontario
  8. Ajax, Ontario
  9. Brampton, Ontario
  10. Grand Prairie, Alberta

Most Lucrative Markets

  1. Milton, Ontario
  2. Strathcona County, Alberta
  3. Calgary, Alberta

Most Affordable Cities

  1. Montreal, Quebec
  2. Moncton, Alberta
  3. London, Ontario

Most Business Friendly Cities

  1. Winnipeg, Manitoba
  2. Delta, British Columbia
  3. Victoria, British Columbia

Source/s: Canadian Business Magazine, November 2015
Photo: © Angelo Narciso, Royal Canadian Mint, Winnipeg, Manitoba

The Big Impact of Small Business in Alberta

  • Small businesses account for 95% of all businesses in Alberta and more than 33% of private sector employment
  • Small businesses in Alberta had the second fastest growth in the period 2003-2013
  • 36.3% of small businesses are based in Calgary
  • 29.2% of small businesses are in Edmonton/Capital Region

Source/s: Alberta Venture Magazine, November 2015

75% Of Tablet Owners Surf The Web

According to Experian Marketing Services, three quarters of tablet owners surf the web in a typical week.

ACTIVITY SHARE
Visit Websites 74.5%
Email 63.3%
Social Network / Blog 50.2%
Download App 46.5%
Play Games 46.1%
Watch/Download/Stream Video 35.0%
Messaging 14.7%
GPS 13.7%
Camera 12.5%
I.M./Chat 11.3%


Source: Popular Demand, New York Times
Photo: © Angelo Narciso, Apple iPad Version 1.0

Planet of the Phones

  • Today, about half of the adult population owns a smartphone; by 2020, 80% will
  • The average American is buried in one for over two hours every day
  • Nearly 80% of smartphone-owners check messages, news or other services within 15 minutes of getting up
  • The boring old PC sitting on your desk know nothing about you. But phones travel around with you - they know where you are, what websites you visit, whom you talk to, even how healthy you are

Cisco Predictions of Mobile Data Traffic

  • By 2019, 69% of the world, or 5.2 billion people, are expected to be mobile users
  • 72% of mobile traffic will be video
  • 54% of mobile traffic will be from Wi-Fi and small cell networks, instead of conventional cellular systems
  • Cisco forecasts 24.3 exabytes as month on global cellular and 29 exabytes a month on Wi-Fi. One exabyte is a billion gigabytes
  • By 2018, the number of minutes of voice over WiFi systems could surpass LTE

Source: Quentin Hardy, New York Times

Canadians Increasingly Becoming Entrepreneurs and Small Business Owners

  • Following the worst financial collapse since the Great Depression, an increasing number of Canadians have taken control of their earning potential and become their own bosses. But unlike past recoveries, more Canadians are choosing self-employment, rather than as a means of escaping unemployment.
  • Western Canada is home to the country’s hottest startup activity. British Columbia leads the country with 3.7% of its working population owning a startup, defined as a business under two years of age. Alberta and Saskatchewan follow in second and third positions, respectively.
  • Canadians over the age of 50 are the fastest growing segment of the startup population, owning nearly 30% of new businesses.
  • Canadians in their twenties have increased their startup ownership by nearly 10%.
  • StatsCan reports that nearly 20% of immigrants were self-employed by the end of the 2000s, compared with 15% for their Canadian-born counterparts.
  • StatsCan reports that self-employment among women grew by 23 per cent between 2001 and 2011, compared with only 14 per cent for men.

Source: Matt Lundy, Canadian Business
Photo: © Angelo Narciso, Wieners, Waterton, AB

Seven Stats About Small Business in Canada

1. What is the definition of a small business in Canada?

  • 1 to 4 employees: Micro-enterprise
  • 5 to 100: Small business
  • 101 to 499: Medium-sized business
  • 500-plus: Large business

2. How many small businesses are there in Canada?

  • As of December 2010, 98% of all employer businesses in Canada were small businesses

3. How many Canadians work for small businesses?

  • 5,137,147 (48.3 per cent of Canada's total workforce).

4. How many Canadians are self-employed?

  • In 2010, 2.7 million Canadians were self-employed
  • 35 hours: Average work week for employees
  • 40 hours: Average work week for the self-employed

5. Success vs. failure

  • Net average (Businesses established less Businesses disappeared) of small businesses established from 2002 to 2007: 15,000

6. How active are small business owners online?

  • 36 per cent of small businesses had their own websites (compared to 91 per cent of large businesses)
  • 7 per cent sold goods/services online (compared to 22 per cent of large businesses)

7. What do small businesses contribute to Canada’s total exports?

  • 86% of Canadian exporters were small businesses in 2009
  • In 2009, 28 per cent of the country's total GDP came from businesses with fewer than 50 employees

Source: CBC News
Photo: © Angelo Narciso, Calgary Chamber, Calgary, AB

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StartCanada Business Development Corporation

Big dreams. Start here.

StartCanada is a Canadian company that designs, develops and manages elegant and effective websites for start-ups, professionals, non-profits and small businesses. StartCanada also provides social media marketing services for its clients.

Angelo Narciso leads StartCanada and is involved with business development, the design thinking process of web design / development, website management and social media marketing.